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教育背景
博士（管理科學(xué)與工程），2025，同濟(jì)大學(xué)
碩士（產(chǎn)業(yè)經(jīng)濟(jì)學(xué)），2019，同濟(jì)大學(xué)
學(xué)士（國(guó)際航運(yùn)管理），2017，上海海事大學(xué)
研究興趣
人工智能等相關(guān)技術(shù)的用戶(hù)反應(yīng)、數(shù)字平臺(tái)的交互設(shè)計(jì)與用戶(hù)行為、網(wǎng)絡(luò)欺凌行為、明星與粉絲的網(wǎng)絡(luò)互動(dòng)行為
簡(jiǎn)介
2025年至今在上海對(duì)外經(jīng)貿(mào)大學(xué)統(tǒng)計(jì)與數(shù)據(jù)科學(xué)學(xué)院任教。
部分發(fā)表論文
Hong Zhu, Carol Hsu, Zhongyun (Phil) Zhou*. Bystander Pro-celebrity Cyberbullying: An Integrated Perspective of Susceptibility to Retaliation and Social Capital Gains. Information & Management. 2023. SSCI, SCIE.
Hong Zhu, Zimeng Zhu, Yilin Ou*, Ya Yin. To be precise (round) in utilitarian (hedonic) contexts: Examining the influence of numerical precision on consumer reactions to artificial intelligence-based recommendations. Psychology & Marketing. 2023. SSCI.
Hong Zhu, Siqi Hu, Zizhai Dai*. Peer aggressive humor and student cyberbullying perpetration: Mediating and moderating roles of frustration and peer norms. Studies in Higher Education. 2024. SSCI.
Siqi Hu, Wenjing Lei*, Hong Zhu, Carol Hsu. Is cyberbullying a situational action? Explaining cyberbullying perpetration from situational action theory. Information & Management. 2024. SSCI, SCIE.